Privacy policy
Last updated: July 2026
Masify LLC ("Masify," "we," "us") builds AI receptionists that answer phone calls for client businesses. This policy explains what information we collect and how we use it — whether you're visiting masify.io or calling a business line answered by our AI.
What we collect
- Call data: audio, an automated transcript, your phone number, and anything you tell the AI receptionist to complete your request (name, appointment details, etc.)
- Website data: anything you submit through our contact form, plus basic technical data like browser type and IP address
How we use it
- To answer your call, take a message, or book an appointment on behalf of the business you contacted
- To send a text confirmation, but only if you've verbally agreed to one during the call — see our SMS Consent Policy
- To share a summary of your call with the specific business you contacted
- To keep our service secure and working reliably
You're talking to an AI
Calls handled through Masify are answered by an AI voice assistant, not a human. This is disclosed at the start of the call. If you'd rather speak with a person, you can ask to be transferred or leave a message for the business to call you back.
Who we share information with
We share your call details with the specific business you called — that's the whole point of the call. We also use trusted service providers to run the platform (for example, Twilio for calls and texts, Firebase for data storage). We do not sell your personal information to anyone.
How long we keep it
We keep call data for as long as reasonably needed for the business to follow up with you and meet its own recordkeeping obligations, then delete or anonymize it.
Security
We use reasonable safeguards to protect your information, but no online system is 100% secure. If you believe your information has been exposed, contact us right away.
Your rights
You can ask us to access, correct, or delete your information by emailing info@masify.io. Depending on where you live (including California and other states with privacy laws), you may have additional rights — we'll honor requests to the extent required by law.
Changes to this policy
We may update this policy occasionally. The date at the top shows the latest version.
Contact us
Questions? Email info@masify.io.